
“ The more consumers accept electronic media as a substitute for printed media, the easier it is for politicians and environmental authorities to regulate media that are environmentally more damaging. ”
— Mark Glaser, Web Leads, Print Pubs Improve Environmental Impact, MediaShift, May 2007
"Green" eMarketing Services that Save You and Your Business Time and Money:
E-newsletters/E-Surveys & Mobile/Voice Messaging cost 90% less than traditional print mailings, are easy to update, and the distribution process is faster and more efficient, while lowering business costs and decreasing transportation and printing emissions.
Web, Video, and Audio Conferencing saves ~1 ton of Carbon Dioxide emissions and ~$500 per airfare for a cross-country 4-6 hour flight. A 60 mile trip in a SUV/Truck uses .04 tons of Carbon Dioxide emissions.
FAX Broadcasting can save time and money through automation; and decrease printing emissions through electronic conversion and delivery of documents.
NOTE: Depending on your market and membership, is always good to keep some printable options on the table for those who don't have access to a computer amongst other reasons.